•Video editing remains a dominant force in the Photo & Video category, with CapCut - Video Editor (#1) holding the top spot for over a week, and Canva: AI Photo & Video Editor (#3) also maintaining a strong position, indicating continued user demand for easy-to-use video creation tools.
•AI-powered photo and video editing is gaining traction, as evidenced by the significant rise of Retake AI Face & Selfie Editor (#6), which gained 8 spots this week, and AI Photo, Video Generator-Pose (#10), which also climbed 6 spots, suggesting users are increasingly seeking AI-enhanced editing capabilities.
•The live streaming sub-category is showing renewed strength, with Twitch: Live Streaming (#5) gaining 3 spots this week, potentially reflecting a shift in user behavior towards real-time content creation and consumption.
•New entrants like Shutterfly: Prints Cards Gifts (#17), Prequel: Photo & Video Editor (#18), and Celebs - Celebrity Look Alike (#22) signal a diversifying market, where users are exploring apps that offer niche functionalities like personalized prints, unique editing styles, and entertainment-focused features.