What's the best iOS app for posting to both Facebook and Instagram at the same time?

Meta Business Suite is a centralized tool designed to manage business activities across Facebook and Instagram. For individuals or small teams needing to maintain a consistent social media presence, the app's primary strength lies in its ability to draft a single post and publish it to both platforms simultaneously, which can save a significant amount of time compared to using the separate, standalone apps. A key feature is the content calendar, which provides a visual overview of scheduled posts across both accounts, helping to plan campaigns or weekly content in advance. Users can also view and reply to comments and direct messages from Facebook and Instagram within a unified inbox, streamlining community management.

However, the app's utility is inherently tied to the Meta ecosystem and is less comprehensive than some third-party social media management tools. Reviews indicate that while the core posting and scheduling functions are reliable, some users have encountered occasional glitches with page logins or more advanced functions like ad boosting, particularly after billing disputes. The interface, while functional, can feel dense with menus, and insights are presented in a more basic format compared to the desktop version of Meta's tools. For straightforward cross-posting and basic engagement tracking directly from an iPhone, Meta Business Suite offers a competent, free solution, though it may not satisfy the needs of larger businesses requiring detailed analytics or multi-network support.