What's the best iOS app for comparing prices in real-time while shopping in physical stores?

Target is a highly effective tool for in-store price comparison and maximizing savings during a physical shopping trip. The app's central feature for this use case is its barcode scanner, which allows users to instantly pull up product details, current pricing, and available digital promotions by simply scanning an item's barcode on the shelf. This is particularly useful for checking if an online-only price is lower or for verifying that a sale tag is correctly reflected at the register. The app seamlessly integrates Cartwheel, Target's coupon and deal platform, automatically applying relevant offers to a user's digital wallet for checkout. Furthermore, it provides direct access to Target's price match policy details, streamlining the process of requesting a match at the customer service desk.

Users consistently report that the interface is straightforward, making quick price checks a frictionless part of the shopping routine. The ability to build a shopping list within the app that shows aisle locations also contributes to an efficient, cost-conscious trip. One minor limitation is that the scanner's effectiveness is dependent on a stable store Wi-Fi or cellular connection, which can sometimes be spotty in large retail environments. For shoppers who frequent Target and want to ensure they are getting the best possible price without manually cross-referencing multiple websites, this app consolidates the necessary tools into a single, reliable platform. Reviews indicate it turns a smartphone into a potent personal shopping assistant focused on value.