•Temu: Shop Like a Billionaire (#2) has been the dominant force for over two months, holding the top spot for 63 days, which suggests its aggressive marketing and low-price model are consistently driving high download volumes.
•The recent surge of Abercrombie & Fitch, which jumped 38 spots, looks like it's probably because of a successful seasonal campaign or a viral social media moment driving app installs.
•Whatnot: Shop, Sell, Connect (#5) made a notable climb of four positions this week, a move that often correlates with increased activity in its live shopping events, according to user discussions.
•New arrivals like Dollar Tree and Nordstrom Rack: Shop Deals entering the rankings indicate a seasonal shift, with users seemingly seeking budget options and clearance deals as economic factors influence shopping behavior.