Top iOS Reference Apps - July 2025

📊Market Insights

• •The Reference app category on iOS is experiencing a surge in niche applications, particularly those catering to specific communities or needs. Blapp - Black-owned businesses (#1) is a new entry at the top, indicating strong user interest in supporting Black-owned businesses, while Bible Chat: Daily Devotional (#2), Bible (#4) and Theo: Prayer & Meditation (+14) reflect the enduring popularity of faith-based reference apps.
• •Coin identification and value scanning apps are trending upwards. CheckCoin: Coin Scanner Value (+36) experienced a significant jump this month, while CoinIn: Coin Scan Identifier (#5) remains in the top 5, suggesting growing user demand for tools that help them identify and assess the value of coins.
• •AI-powered identification apps are gaining traction. PlantAI: Identifier & Diagnose (+17) saw a notable rise in rankings this month, reflecting users' increasing interest in using AI for plant identification and diagnostics. This trend highlights the growing integration of AI into everyday reference tools.
• •Translation apps remain competitive with new entrants and consistent performers. While Google Translate (#3) remains a mainstay, new apps like Translate Ease and Translate Rabbit have entered the market, challenging established players like Translate Voice: AI Translator, which has shown consistent performance. This indicates a dynamic market where innovation and user experience are key to success.