Real-time app store rankings and insights for October 2025
iOS
Market Insights
•Whiteout Survival (#1) continues to dominate the simulation games market, holding the top spot for the entire last month, indicating strong player retention and a possible lack of successful challengers.
•Several games experienced significant ranking gains this month, suggesting renewed interest or successful marketing campaigns; for example, Highway Racer Pro (#26) jumped 26 spots, while Top Tycoon: Coin Theme Empire (#13) gained 13 spots, and BitLife - Life Simulator (#12) climbed 12 positions.
•The emergence of new entries like Bloody Bastards, Melon: Sandbox, and SatisCare: Tidy ASMR Game indicates a dynamic market with consistent innovation, offering users fresh gameplay experiences and themes within the simulation genre.
•While Whiteout Survival (#1) maintains its dominance, the consistent performance of Little Farm Story: Idle Tycoon, Train Miner: Idle Railway Game, and TownsFolk suggests a stable core audience for these types of simulation games, indicating a reliable niche within the broader market.