Real-time app store rankings and insights for January 2026
iOS
Market Insights
•Fortnite (#1) continues its dominance, holding the top spot for 17 of the last 30 days, which suggests its seasonal updates and live events are still effectively driving consistent player engagement.
•The significant climb of Cell Survivor - Shoot Defense (#3, +8) and Splashin (a big mover, +29) indicates a strong user appetite for straightforward, action-oriented defense and puzzle games, likely fueled by accessible gameplay loops.
•New arrivals like Genshin Impact and MicroMacro: Downtown Detective breaking into the rankings point to a market that still rewards high-production RPGs and unique narrative experiences, though their staying power remains to be seen.
•The slight dip for Meta Horizon (#5, -2), alongside the surge for more traditional mobile titles, probably reflects that purely social VR experiences face stiffer competition from games with more defined objectives.