Top Android Beauty Apps

Market Insights

• •Ulta Beauty: Makeup & Skincare (#1) dominates the market, holding the top position for the entire week, indicating strong brand loyalty and effective user engagement.
• •Sephora: Buy Makeup & Skincare (#3) and Scentbird Monthly Perfume Box (#4), along with SALLY BEAUTY (#5), all gained one position this week, suggesting increasing competition among established beauty retailers for app users.
• •Several camera and mirror apps, such as Beauty Camera: Sweet Camera (gainer, not in top 5) and Phone Mirror app - True Mirror (gainer, not in top 5), experienced significant gains this week, highlighting a growing user interest in augmented reality and virtual beauty tools.
• •The entry of new apps like AGE-R medicube Digital clinic (new entry, not in top 5) and Beauty Makeup Editor & Camera (new entry, not in top 5) into the rankings demonstrates ongoing innovation and diversification within the beauty app market, offering users more specialized solutions.