โขPhoto/Video editing beauty apps are gaining popularity, as evidenced by Beauty Camera: Sweet Camera's (+4) significant rise, jumping from outside the top 10 to #5 this month, indicating a growing user interest in beauty-focused camera tools.
โขColor analysis apps are trending, with Color Analysis - Dressika (+4) showing notable gains and Vivaldi Color Analysis entering the top apps, suggesting a rising user demand for personalized beauty recommendations based on color palettes.
โขWhile Ulta Beauty: Makeup & Skincare (#3) held the top spot for the longest duration (21 days) in the past 90 days, Sephora: Buy Makeup & Skincare (#1) has recently overtaken it, demonstrating a shift in user preference or marketing effectiveness in the online beauty retail space.
โขThe consistent presence of Analog Film Dazz 1998 -CPM35, Picture Editor, and Show My Colors: Color Palettes in the rankings highlights a sustained user base for apps that offer specialized features, such as vintage filters or color matching tools, suggesting a niche but loyal segment within the broader beauty app market.