Top Android Beauty Apps

Market Insights

• •Ulta Beauty: Makeup & Skincare (#1) has overtaken Sephora (#2) for the top spot this month, which looks like a shift in user preference towards Ulta's broader brand selection and frequent in-app promotions.
• •The consistent performance of Sweet Selfie Beauty Camera, which dominated the charts for 16 days, suggests a strong, ongoing user demand for specialized photo editing tools over traditional retail apps.
• •New arrivals like Mary Kay® Skin Analyzer entering the rankings indicate a growing niche for diagnostic-focused beauty apps, probably because users are seeking more personalized skincare advice.
• •Big movers such as Smarty Men Jacket Photo Editor (+14) and Crown Heart Emoji Camera (+12) show that novelty filters and themed photo editors can still drive significant download spikes, especially when tied to social media trends.