AARP Now represents the digital evolution of the American Association of Retired Persons' membership experience, transforming traditional benefits into an accessible mobile platform. The application serves as a centralized hub for the organization's 38 million members, positioning itself as an essential tool for navigating later-life benefits and information in an increasingly digital world. The application's core functionality revolves around personalized content curation and benefit accessibility. The 'My AARP' section features editorially selected news stories tailored to member interests, alongside localized event listings and video content. Members can access digital membership cards, locate nearby discounts through integrated mapping, and manage subscription details directly through the application. The platform maintains real-time alert systems for policy updates and member-exclusive opportunities, creating a dynamic interface between the organization and its constituents. User experience demonstrates thoughtful design for its target demographic, featuring larger text options, intuitive navigation patterns, and reduced cognitive load interfaces. The application maintains consistency with AARP's brand aesthetics while implementing mobile-specific interactions. Real-world usage patterns show peak engagement during travel planning, retail purchases, and news consumption scenarios, with particular utility for members seeking instant access to proof of membership during spontaneous discount opportunities. User feedback consistently highlights value perception and content quality, with the 4.79/5 App Store rating reflecting strong satisfaction. Lori B's July 2025 review emphasizes the unique educational content, noting 'information not to be found in many other places.' Mark Stephen Mark's July 2025 review praises the practical utility, stating 'articles are very helpful and get to the point' while highlighting positive customer service experiences. Multiple reviews from 2025 specifically mention satisfaction with discount structures and travel benefits. The application demonstrates notable strengths in content curation and benefit accessibility but faces limitations in feature depth compared to specialized applications. While excellent for membership management and curated content, users seeking advanced financial tools or comprehensive travel planning may require supplementary applications. The platform succeeds most effectively as a gateway to AARP resources rather than a standalone solution for all needs of the demographic.